Hey!

This is Jiaxin (Sophia) He,
I design interactive systems and playful experiences that turn stories, spaces, and technology into engaging worlds.

This is Jiaxin (Sophia) He,
I design interactive systems and playful experiences that turn stories, spaces, and technology into engaging worlds.

This is Jiaxin (Sophia) He, an interactive designer who use game mechanics to make products and systems more engaging — turning interaction into participation.

CMU Entertainment Technology Center

CMU Entertainment Technology Center

Looking for 2026 internships in immersive, games/XR, or product design.

Looking for 2026 internships in immersive, games/XR, or product design.

Explore By Focus

Explore By Focus

🎭Immersive / LBE

🎭Immersive / LBE

🎮Games & XR

🎮Games & XR

🧩Product / UIUX

🧩Product / UIUX

Recent Projects

Recent Projects

Theater Entertainment Innovation
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Incar Entertainment Innovation
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Modern Divination Interaction
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Event-Centered Entertainment Social APP
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Entertainment & Interactive Theater
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Pet Skin Monitor System
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A darkly humorous rhythm escape game
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A Narritive VR Experience About Love, Death, Cosmo
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Theater Entertainment Innovation
Example Project Header
Incar Entertainment Innovation
Example Project Header
Modern Divination Interaction
Example Project Header
Event-Centered Entertainment Social APP
Example Project Header
Entertainment & Interactive Theater
Example Project Header
Pet Skin Monitor System
Example Project Header
A darkly humorous rhythm escape game
Example Project Header
A Narritive VR Experience About Love, Death, Cosmo
Example Project Header

Telling immersive stories with emerging tech

Telling immersive stories with emerging tech

XR Macbeth

XR Macbeth

Cosmos Echo

Cosmos Echo

Trained in Industrial Design with a focus on integrating design and technology, I design interactive entertainment using product thinking — shaping expectation, action, and reward. My works span from XR theater, VR storytelling to in-car entertainment system, to interactive installations exhibited on Milan Design Week.

Trained in Industrial Design with a focus on integrating design and technology, I design interactive entertainment using product thinking — shaping expectation, action, and reward. My works span from XR theater, VR storytelling to in-car entertainment system, to interactive installations exhibited on Milan Design Week.

use game mechanics to make products and systems more engaging

use game mechanics to make products and systems more engaging

Capflow

Capflow

Casting Lots

Casting Lots

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